We are the SugaPlum family! We take the hassle of finding age-appropriate teenage underwear by bridging the gap in the market for choice, style and size!
Bras for Young Girls
Sports Bras for Teens
Wirefree Everyday Bras
Bras for More Developed Girls
Featured Products
Bubble and Cakes Bra
£15.99
Rainbow Pink Sunday Bra
£15.99
Polka Dot Bra
£15.99
SugaPlum Everyday Essential Black Bra
£15.99
We are different from other Brands
Why SugaPlum?
Finding out what is appropriate and style appropriate underwear for a teenager girl can be tough.
We take the hassle from finding age appropriate underwear by bridging the gap in the market for choice, style, size, underwear that is truly designed exclusively for teenage girls, not lingerie in a smaller size.
This is why we created SugaPlum – a brand on a mission to bring real choice, styles, sizes and advice to young people, helping them make informed decisions about their clothing and underwear choices through trusted guidance. Support us today by buying SugaPlum products and help us to keep supporting young people.
Where does SugaPlum come from?
My daughter’s name was Geneva. She was my inspiration and the reason I started this company. Geneva went on to graduate with first-class honours from Bournemouth University and was continuing her studies at Imperial College London studying for her Masters when she took her own life on October 16, 2018.
In honour of my daughter, I have made it my life’s mission to raise awareness of mental health issues amongst young adults like Geneva. I want to make sure no other family ever goes through what we went through, which is why we are strong supporters of Papyrus UK. It is a national charity dedicated to the prevention of young suicide. Suicide is the biggest killer of young people, male and female – under 35 in the UK. Body image and mental health is very important for all young people, if you or someone that you know has mental health issues please get in touch with them.
We are different from other Brands
Why SugaPlum?
Finding the right undies for teens can be a bit of a puzzle, but fear not! SugaPlum’s got your back. We fill the gap in the market by offering a wide selection of age-appropriate, stylish, and properly sized-underwear exclusively for teenagers.
Come on board the SugaPlum train and spread some good vibes with us. Check out our stuff and join the fun!
Where does SugaPlum come from?
My daughter’s name was Geneva. She was my inspiration and the reason I started this company. Geneva went on to graduate with first-class honours from Bournemouth University and was continuing her studies at Imperial College London studying for her Masters when she took her own life on October 16, 2018.
In honour of my daughter, I have made it my life’s mission to raise awareness of mental health issues amongst young adults like Geneva. I want to make sure no other family ever goes through what we went through, which is why we are strong supporters of Papyrus UK. It is a national charity dedicated to the prevention of young suicide. Suicide is the biggest killer of young people, male and female – under 35 in the UK. Body image and mental health is very important for all young people, if you or someone that you know has mental health issues please get in touch with them.
Save Up with our Bundles!
Rainbow Pink Sunday Set
£20.00
Polka Dot Set
£20.00
Bubble & Cakes Set
£20.00
Posie Double-pack t-shirt Bra
£20.00
Size Guide
Our easy, chart-based tool will have you measuring and telling in a snap, with no complicated math. Once you find your perfect fit, you’ll be able to shop in total confidence that they’ll fit like they were made just for you.
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We’re shipping to the UK and Europe now!
If you’re in UK or Europe and looking for the best selection of teenage underwear, click here for more information about our shipping options.
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Papyrus
Suicide is the leading cause of young deaths in the UK. We believe that many young suicides can be prevented. Papyrus is the national charity dedicated to the prevention of young suicide.
Read More
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